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One detail of the Moncler jacket that counterfeiters have never been able to perfectly duplicate is the embroidered logo (AKA the "badge") found on the outside of most Moncler jackets. The details of the embroidery are consistent from one Moncler jacket to the next and often times a fake can be easily spotted by closely comparing an authentic Moncler logo to the one on the jacket you are looking at. Some Moncler items from as early as 2016 and as late as 2022 may have an RFID chip hidden beneath the logo, which can be scanned by a chip scanner app. Counterfeiters had quickly caught on to this, so it really means nothing as far as authenticity goes. Moncler has since discontinued this feature by removing the web pages that are linked in the chip, and so most, if not all authentic jackets will no longer successfully scan. There is no definitive date on specifically when they originally adopted this technology or when they discontinued it. From 2004 through 2013, this logo was nearly identical on all Moncler jackets. In 2014 very subtle changes were made to the logo and again, minor changes were made over the next few years. The images below show examples of the logo from each year from 2006 through 2017. Post 2013 changes are especially noticeable in the letter R, and you will find a lot of variance in the tail feathers from one logo to the next, whereas prior to 2015 they were all near identical in that detail. |
The design of this logo stayed consistent in 2016, 2017 and 2018. Then in 2019 the lettering became more bold as seen below, and it remains like this going into 2023. |
This is one example of a current fake logo, in comparison to a real logo from the same era. It's fairly accurate and may fool a lot of people, but the tail feathers and the letter R are clearly different and that is what gives it away as a fake. Counterfeiters will continue to take steps to try to make the logo more accurate and supposedly there is an updated fake logo coming out for 2024. |
Notice how on all of the above examples from authentic jackets that the logo is smoothly cut and the embroidery within the black border is symmetrical, the letters are evenly spaced and neatly embroidered along a perfect arc? The lettering is not too bold and the letters never touch each other. See how the M has a slight taper to it and the ends of the C barely curl in, or don't at all? These are things to pay close attention to when looking at the logo on a jacket you are interested in. You may notice that on some older models, most notably pre-2013, the embroidery pattern may be slightly misaligned within the cut of the logo. It's a minor flaw in the logo production process but nothing to be concerned about as long as the embroidery is accurate, as this one is. |
The guidelines outlined on this page do not necessarily apply to the logo used on shirts and sweaters made after 2013 when Moncler changed to a smaller version of the logo for those items. Here are a few examples of authentic logos from shirts, taken directly from Moncler's website. As you can see, there is a quite a lack of consistency from one to the next: |
Take note of how the letter R is taller than the rest of the letters in the above examples. While this detail may not necessarily apply to all shirt logos, it is a commonly seen thing. Because fake Monclers are made in so many different locations/factories, there is little consistency from one fake to the next unless they were made by the same counterfeit producer. Here is an example of 8 FAKE Moncler jacket logos. |
Most fake Moncler logos come in all shapes and sizes with crooked lettering, inconsistent spacing and sometimes just plain sloppy workmanship. Anytime you are looking to buy a Moncler jacket, insist on seeing a close up photo of the logo and compare it to an authentic one as pictured in this guide. Keep in mind that NOT ALL Moncler jackets have this logo. While most of them do, especially the shiny down jackets, there are a few select models each year that for some reason Moncler decided not to put an exterior logo on. Such jackets usually do not contain a cartoon either. The Moncler logo is most commonly found on the left sleeve up toward the shoulder, either on a small pocket or directly on the sleeve, and on vests and some models of jackets it is found on the front chest area. The logo is NEVER sewn to the hood of any of their signature down jackets or vests. I have seen one sewn to the hood of a 2010 tricot cardigan but it's very rare to ever see this. The following information regarding size and other details applies to the logo through at least 2014. Moncler has since made subtle changes to the logo every year or two so and so the guidelines below may not necessary be exact on later models. |
Every authentic Moncler logo is machine cut and the same size. The width, marked in red should be 3.7 cm or 1-7/16 inches. The height, marked in blue, should be 3.4 cm or 1-5/16 inches. Please note that the logo on shirts and sweaters is a bit smaller and the logo on many jackets from 2008 and earlier is larger. The larger logo is discussed further down the page. |
Below is a summary of what to look for when studying the details of a Moncler jacket logo. Keep in mind that the design of this logo has changed slightly over the years, especially since 2015, as referenced at the beginning of this page. |
Because the logo is quite small when looking at it on a jacket, in order to clearly see the details mentioned above, you need really good eyes, a magnifying glass, reading glasses, or a photo that you can view on a computer screen.
Some people will insist that a Moncler is fake because "the stitching is bad". I do not consider poor stitching to be a sole indicator of a fake. If the design of the logo is perfect, how it is stitched does not matter to me. This is one example of a logo from a genuine Moncler jacket where the stitching is flawed. |
The logo is hand guided through a sewing machine so not all of them are going to be perfect. Most are, but not all.
There were some vintage models (late 1990s or early 2000s) where the edges of the logo appear to have been glued on, and you can see what appears to be a thin line of adhesive around the border of the logo. |
Even if the logo appears to look genuine, that by itself is not a guarantee that the Moncler jacket is authentic because some counterfeiters are getting better and better at copying the details of a Moncler jacket and I have seen some logos on recent fakes that are quite convincing to the average person. Also, there are incidents where genuine parts are stolen from the Romanian Moncler factory and provided to counterfeiters. There is one rare exception to these standard guidelines when it comes to the logo. In the mid to late 2000's there were some select jackets that contained a logo that looks like this: |
Notice how the right side of the C hangs lower than the L and how the badge is not as clean looking as commonly seen? In most cases this would be considered a fake but in this case it is not. While this is not a fake logo, it's rare that you will see a jacket with one. Moncler used a larger logo on many of their jackets produced prior to 2009, and this has also been used on some 2019 models. This is exactly what the larger logo looks like: |
This logo follows the same guidelines of quality and consistency as the smaller logo. The larger style of logo patch should be exactly 7.5 cm or 2-15/16 inches wide and 6.5 cm or 2-9/16 inches high. |
There are alternate versions of this logo that were used on some jackets in the mid-2000s. It's not as precise or consistent as the above example but still genuine. Notice how the N is smaller than the O and C, and how the C hangs lower than the L. |
And here is an example of another alternate logo used on some mid-2000s jackets. At a glance this would often times be considered fake but all of the other elements of the jacket it was on were 100% accurate so it's a genuine logo. |
Here is just one example of a counterfeit of the larger logo compared alongside an authentic one. |
Vintage Moncler jackets had different varieties of logos. Here are 4 examples: |
The black logo on the bottom right was found on select jacket models in the late 2000s. Moncler also uses a logo that is made of leather, vinyl or plastic (not sure on the material) on some jackets as well as bags. The details may vary depending on the item and the year it was produced. Here are 3 examples, each of them slightly different: |
There also also fakes with this style of logo/badge. This is one example of a poorly made logo. |
Some select jacket models have a solid plastic logo/badge in yellow or black. Other than the color, both of these are identical. |
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